iHeartMedia 2011 Annual Report Download - page 7
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Premiere Networks
We operate Premiere, a national radio network that produces, distributes or represents more than 90 syndicated radio
programs and services for more than 5,800 radio station affiliates. Our broad distribution capabilities enable us to attract and retain
top programming talent. Some of our more popular syndicated programs include Rush Limbaugh, Jim Rome, Steve Harvey, Ryan
Seacrest, Elvis Duran and Delilah. We believe recruiting and retaining top talent is an important component of the success of our
radio networks.
Total Traffic Network
Our traffic business, Total Traffic Network, delivers real-time traffic data to vehicles via in-car and portable navigation
systems, broadcast media, wireless and Internet-based services to thousands of radio and television stations across America. Our goal
is to save time, fuel resources and alleviate roadway stress by providing accurate, relevant, and timely information to help motorists
navigate their routes more intelligently.
Competition
Our broadcast radio stations, as well as our mobile and digital applications and our traffic business, compete for listeners
and advertising revenues directly with other radio stations within their respective markets, as well as with other advertising media,
including broadcast and cable television, online, print media, outdoor advertising, satellite radio, direct mail and other forms of
advertisement. In addition, the radio broadcasting industry is subject to competition from services that use new media technologies
that are being developed or have already been introduced, such as Internet-based media and satellite-based digital radio services. Such
services reach national and regional audiences with multi-channel, multi-format, digital radio services.
4
Arbitro
n
Market
Rank
Market
Number
of
Stations
1
New York, NY
5
2
Los An
g
eles, CA
8
3
Chica
g
o, I
L
7
4
San Francisco, CA
7
5
Dallas-Ft. Worth, TX
6
6
Houston-Galveston, TX
6
7
Philadel
p
hia, PA
6
8
Washin
g
ton, DC
5
9
Atlanta, GA
6
10
Boston, MA
4
11
Detroit, MI
7
12
Miami-Ft. Lauderdale-Holl
y
wood, FL
7
13
Seattle-Tacoma, WA
7
14
Puerto Rico
0
15
Phoenix, A
Z
8
16
Minnea
p
olis-St. Paul, MN
6
17
San Die
g
o, CA
7
18
Nassau-Suffolk (Lon
g
Island), NY
2
19
Tam
p
a-St. Petersbur
g
-Clearwater, F
L
8
20
Denver-Boulder, CO
8
21
Baltimore, MD
4
22
St. Louis, MO
6
23
Portland, OR
7
24
Charlotte-Gastonia-Rock Hill, NC-SC
5
25
Pittsbur
g
h, PA
6
Total Top 25 Markets
148
(1) Source: Fall 2011 Arbitron Radio Market Rankin
g
s.
(2) Included in the total are stations that were placed in a trust in order to bring the merger into compliance with the FCC’s
media ownership rules. We have divested certain of these stations in the past and will continue to divest these stations as
re
q
uired.
(1)
(2)