Washington Post 2012 Annual Report Download - page 35

Download and view the complete annual report

Please find page 35 of the 2012 Washington Post annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 118

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118

supported by websites (DCMilitary.com and DCMilitaryFamLife.com) that include base guides and other features, as well
as articles from the print newspapers and blogs by military family members. Each website also contains display
advertising that is sold specifically for the site and is available in mobile format as well.
PNM employs approximately 124 editors, reporters and photographers. PNM also operates a commercial printing
business in suburban Maryland.
The Herald
The Company owns The Daily Herald Company, publisher of The Herald in Everett, WA, about 30 miles north of Seattle.
The Herald is published mornings, seven days a week, and is primarily distributed by home delivery in Snohomish
County, WA, and online at HeraldNet.com. The Daily Herald Company also provides commercial printing services and
is a regional print site for USA TODAY. The Daily Herald Company publishes La Raza del Noroeste, a weekly Spanish-
language newspaper that is distributed in Snohomish, King, Skagit and northern Pierce counties; and Herald Business
Journal, a monthly publication focused on Snohomish County business news. In mid-2012, The Daily Herald Company
ceased publication of The Weekly Herald (formerly The Enterprise), a community newspaper that was home-delivered in
south Snohomish County.
The Herald’s total average circulation as reported to ABC for the 52 weeks ending April 1, 2012, was 46,414 Monday
through Friday, 46,037 Monday through Saturday and 51,138 Sunday. The circulation of La Raza del Noroeste during
the 12-month period ended March 31, 2012, was 19,629 copies, as reported by Verified Audit Circulation. The
monthly circulation of The Herald Business Journal is approximately 13,000 copies.
The Herald, La Raza and The Herald Business Journal together employ approximately 57 editors, reporters and
photographers. The Company has entered into an agreement to sell The Herald,La Raza and The Daily Herald
Company’s other print and online products. The transaction is expected to close in March 2013.
Greater Washington Publishing
The Company’s Greater Washington Publishing LLC subsidiary publishes several free-circulation advertising periodicals
and websites. The periodicals are distributed in the greater Washington, DC, metropolitan area using sidewalk
distribution boxes and community racks placed in free outlets targeting renters, new home buyers and seniors.
Additionally, The Guide to Retirement Living Sourcebook is distributed via a network of influential providers that includes
realtors, social workers, physicians and a variety of other senior-serving professionals. Greater Washington Publishing’s
periodicals are Apartment Showcase, which is published monthly and has an average circulation of about 39,000
copies; New Homes Guide, which is published six times a year and has an average circulation of about 34,000
copies; and Guide to Retirement Living Sourcebook, which is published nine times a year and has an average circulation
of about 40,000 copies.
El Tiempo Latino
El Tiempo Latino LLC publishes El Tiempo Latino, a weekly Spanish-language newspaper that is distributed free of charge in
northern Virginia, suburban Maryland and Washington, DC, using sidewalk news boxes and retail locations that provide
space for distribution. El Tiempo Latino provides a mix of local, national and international news together with sports and
community events coverage and has a current circulation of approximately 50,000 copies. Employees of the newspaper
handle advertising sales and prepress production, and content is provided by a combination of wire service copy,
contributions from freelance writers and photographers and stories produced by the newspaper’s own editorial staff.
2012 FORM 10-K 23