Pfizer 2014 Annual Report Download - page 66

PFIZER ANNUAL REVIEW 2014 www.pzer.com/annual 66
ANNUAL REVIEW 2014
Réseau Francophone des Villes
Amies des Aînés
Réseau Francophone des Villes Amies des Aînés (French Network
of Age-Friendly Cities) focuses on creating and sustaining age-
friendly communities throughout France and French-speaking
regions of the Caribbean and the Indian Ocean. In 2014, an
ofcial guide for age-friendly cities was developed and launched
with support from the Pzer Foundation grant. Current activities
include the creation of a national platform supported by ongoing
media outreach to promote the need for, and value of, age-friendly
cities. City-specic booklets on age-friendly initiatives, as well as
stakeholder trainings, public debates, special recognition events and
other communications are being developed to promote the value
of age-friendly cities to the public, the business community and
policy makers. Workshops and analyses focus on helping seniors to
become advocates for their own needs relative to their communities.
Age-Friendly Ireland
Age-Friendly Ireland seeks to embed a sustainable network of
age-friendly towns (currently, ten) across Ireland and to support a
sustainable expansion that will include the continued development
of resources and tools. Key learnings from 2013 and 2014 efforts
include the identication of practical actions that can be introduced
on an incremental basis around the country. Research and
consultations with older people, service providers and community
stakeholders resulted in a detailed picture of the changes that older
people want and need in order to make their towns better places
in which to grow old. Efforts in 2015 are focusing on enabling new
towns to become age-friendly, encouraging older adults to take lead
roles in enhancing their communities, and promoting the benets of
a multi-stakeholder approach to municipal planning.
Our World > Healthy Aging
Community AGEnda
Community AGEnda focuses on helping communities across the
U.S. become great places to grow up and grow old. Launched
in 2012 by Grantmakers In Aging with funding from the Pzer
Foundation, Community AGEnda has given grants to organizations
in ve communities to accelerate their age-friendly efforts. Highlights
of the work in the second year of the grant include: improving
mobility and walkability in areas such as Little Havana in Miami;
supporting intergenerational communities in Arizona; helping
families and caregivers nd services in Kansas City through a
new website, linkforcare.org; informing regional planning efforts
and advocating for affordable, accessible housing in Georgia and
Indiana; and across the programs, promoting healthy lifestyles,
improving access to public services and increasing volunteer,
intergenerational and social opportunities. An international age-
friendly photo contest challenged photographers to capture their
favorite age-friendly moments. In its third year, Community
AGEnda is placing particular emphasis on sustainability,
seeking to embed age-friendly principles in the work of participating
and partner organizations, strengthen national and international
partnerships, and create informational projects to support future
age-friendly efforts.
HEALTHY AGING