Petsmart 1999 Annual Report Download - page 9

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succeed
Philip L. Francis
Chairman, President and CEO
.
Success in developing our core businesses gives us the foundation. From there, we will continue
the journey toward realizing our vision, expanding the core to fulfill the needs of our best
customers and to create new demand.
Achieving these goals will fundamentally change the way PETsMART does business. The vision
shifts our focus from transactions to relationships. It makes us a trusted authority, rather than
simply a seller of goods. And ultimately, it builds the brand, making PETsMART not just a
place to shop, but the ultimate symbol of caring for pets.
By creating a new kind of company, PETsMART will move ahead of the pack and be extremely
difficult to catch. We will be the kind of company that exploits, rather than reacts to market
turbulence. As the preferred provider for the lifetime needs of pets, we will create significant
and sustainable value.
“
The vision shifts our
focus from transactions
to relationships. It
builds the brand,
making PETsMART
not just a place to
shop, but the ultimate
symbol of caring
for pets.
”
PS101 '99 Annual Report_opt v3 7/31/00 11:21 AM Page 7