Orbitz 2013 Annual Report Download - page 36

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36
Key Operating Metrics
The table below shows our gross bookings, net revenue, transaction growth and hotel room night growth for the years
ended December 31, 2013, 2012 and 2011. Gross bookings, transactions and stayed hotel room nights not only impact our net
revenue trends, but these metrics also provide insight to changes in overall travel demand, both industry-wide and on our
websites. Air gross bookings are composed of stand-alone air gross bookings, while non-air gross bookings include gross
bookings from hotels, car rentals, vacation packages, cruises, destination services and travel insurance.
Years Ended
December 31, Increase/
(Decrease) Years Ended
December 31, Increase/
(Decrease)
2013 2012 $ % 2012 2011 $ %
(in thousands) (in thousands)
Gross bookings:
Domestic $ 9,086,018 $ 8,948,277 $ 137,741 2 % $ 8,948,277 $ 9,097,885 $(149,608) (2)%
International 2,352,052 2,289,201 62,851 3 % 2,289,201 2,242,633 46,568 2 %
Total gross bookings 11,438,070 11,237,478 200,592 2 % 11,237,478 11,340,518 (103,040) (1)%
Stand-alone air 7,516,976 7,899,289 (382,313) (5)% 7,899,289 8,196,984 (297,695) (4)%
Non-air 3,921,094 3,338,189 582,905 17 % 3,338,189 3,143,534 194,655 6 %
Total gross bookings 11,438,070 11,237,478 200,592 2 % 11,237,478 11,340,518 (103,040) (1)%
Net revenue:
Hotel $ 294,154 $ 225,654 $ 68,500 30 % $ 225,654 $ 209,589 $ 16,065 8 %
Air 249,698 261,538 (11,840) (5)% 261,538 265,167 (3,629) (1)%
Vacation package 142,522 130,098 12,424 10 % 130,098 120,688 9,410 8 %
Advertising and media 59,036 58,065 971 2 % 58,065 54,599 3,466 6 %
Other 101,593 103,441 (1,848) (2)% 103,441 116,776 (13,335) (11)%
Total net revenue (a) $ 847,003 $ 778,796 $ 68,207 9 % $ 778,796 $ 766,819 $ 11,977 2 %
Net revenue:
Domestic $ 617,123 $ 562,091 $ 55,032 10 % $ 562,091 $ 547,120 $ 14,971 3 %
International 229,880 216,705 13,175 6 % 216,705 219,699 (2,994) (1)%
Total net revenue (a) $ 847,003 $ 778,796 $ 68,207 9 % $ 778,796 $ 766,819 $ 11,977 2 %
Transaction and hotel room night growth/(decline):
Booked transactions (2)% (3)%
Stayed hotel room nights 18 % 3 %
(a) For the years ended December 31, 2013, 2012 and 2011, $98.7 million, $112.8 million and $122.8 million of our total
net revenue, respectively, was from incentive payments earned for air, car and hotel segments processed through GDSs.
Gross Bookings
The increase in domestic gross bookings for the year ended December 31, 2013 was driven primarily by higher airfares,
higher average booking values and higher volume for both hotels and vacation packages, and higher car rental booking values,
partially offset by lower air volume. The increase in international gross bookings for the year ended December 31, 2013 was
driven primarily by higher airfares, higher hotel and vacation package volume, and higher average booking values for hotels,
partially offset by lower air volume.
For the year ended December 31, 2012 compared with the year ended December 31, 2011, the decrease in domestic
gross bookings was driven primarily by lower air volume, partially offset by higher air fares and higher vacation package and
hotel volume. The increase in international gross bookings for the year ended December 31, 2012 was due primarily to higher
vacation package and hotel volume.