Digital River 2010 Annual Report Download - page 9

The Path to the Future:
Transparent Commerce.
This year we continued to see online markets grow as
the adoption of mobile and connected devices and tablets
boomed – and we are excited about the new opportunities
that lie ahead as we help publishers and device manufacturers
transition to these new digital delivery models. Mobile and
connected devices and app store models play right into our
expanded vision for anytime, anywhere, anyway e-commerce.
It’s what we call Transparent Commerce – where a single
sign-on will enable a shopper to complete a highly personalized
transaction from any device, anytime, anywhere in the world.
In 2011, we intend to capitalize on this market momentum
while continuing to grow our enterprise commerce business in
software, consumer electronics and games, and expand into
the education and payments markets. The common denominator
that continues to successfully drive these growth strategies is our
value proposition – delivering the online expertise, technologies
and revenue strategies companies need to succeed in today’s
online marketplace.
At the heart of Digital River is the drive to succeed – nowhere
was this more evident than in 2010, when we delivered on our
aggressive commitment to accelerate our revenue and convert
our pipeline of prospects into signed clients. Our ability to
execute against this plan was backed by the people at Digital
River – a team of e-commerce experts unparalleled in the industry.
On behalf of the Digital River board of directors, I would like to
thank our associates for their dedication, our clients for their
ongoing commitment and you, our investors, for your continued
support. While 2010 was a tremendous year – we now are even
more inspired by the opportunities open to us in 2011.
Joel A. Ronning
Chairman of the Board
and Chief Executive Officer