Dick's Sporting Goods 2005 Annual Report Download - page 13

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dick’s sporting goods, inc. 2005 annual report
Outdoor pursuits like hunting, fishing and camping are more than just
a hobby – they’re a way of life that beckons throughout the year. The
Lodge has the authentic equipment necessary for sportsmen of all skill
levels to enjoy a changing spectrum of activities, terrain and weather
conditions from winter through fall. Dick’s Sportsman’s Lodge is staffed by
seasoned outdoor enthusiasts whose firsthand experience ranges from
camping and fishing to kayaking and archery. These knowledgeable
associates know precisely which equipment is best suited for every need,
and they offer a combination of proven advice and personal wisdom that
our customers have come to trust and expect.
We feature exclusive, private-label equipment,
outerwear, apparel and footwear products under our
own Field & Stream and Northeast Outfitters brands.
Value-added services, like refilling CO2 tanks,
mounting rifle scopes, cutting arrows, and
selling hunting and fishing licenses, make
Dick’s the outdoor enthusiast’s one-stop
shop. Customers can even test products in
our in-store archery ranges.
THE LODGE
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