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“The worldwide SMB market has
approximately 80 million potential customers,
all of which are in need of network and
Internet connectivity to run their day to day
business operations. According to our Q2
2005 reports, D-Link has once again shown
leadership in this extremely competitive
market segment.
- Norm Bogen, Director of Networking,
In-Stat Research
Network Hardware Revenue Forecast
(U.S. $ in Billions)
Revenue derived from annual networking hardware
shipments and from equipment that incorporated a
home networking connection will jump from almost
US$9 billion in 2005 to over US$21 billion in 2009,
reports In-Stat.
D-Link Partner Programs Earned a Five-Star Rating
from CMP’s VARBusiness Magazine.
D-Link enables powerful
connectivity for business
ranging from small to enterprise.
D-Link continues to drive
adoption of digital home
technology with products
that enable anytime,
anywhere access to data.
North America
North America accounts for 47% of worldwide
industry wireless LAN equipment revenue.
Source: Infonetics Research
D-Link North America revenue grew to US$352 million, up 11% for the year,
representing 31.10% of global revenue for 2005.
D-Link North America includes business units in the U.S., Canada and Mexico.
Canada and Mexico demonstrated tremendous development in 2005.
Growth in D-Link’s wireless networking outpaced the overall market in North
America in 2005, and accounted for 63% of our revenue from this region. D-Link
North America markets to business customers through a strategy of strong channel
partnerships, end-user education and customer support programs. Despite the
challenges inherent in the competitive consumer market, we carved out successes by
focusing on the retail channel business and strengthening our brand image. Going
forward, we will continue eff orts to maintain our strong position in the consumer
space by expanding into nontraditional retail channels with superior marketing
support, while also increasing our emphasis on small, medium and enterprise
business markets which promise expanded growth in this region.
As this market grows increasingly competitive, D-Link North America has reinforced
its position through original product designs that incorporate emerging technologies.
Leveraging these technologies, and providing standards-based, next-generation
networking solutions has translated into increased market share. In addition,
recognizing the tremendous growth potential in the Canadian and Mexican markets,
D-Link North America has deployed signifi cant investment into these markets so as
to seize the burgeoning opportunities.
As D-link’s global leadership in the SMB and SOHO markets has been a key driver
for the growth in this region, D-Link Headquarters in Taipei will continue to call
upon D-Link North America’s know-how and marketing execution expertise, which
are instrumental in our formulation of strategies and policies for D-link’s various
global operations.
20092005
$21 Billion
$9 Billion
6 D-Link 2005 Annual Report