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Financial Section
Management
Foundation Corporate Data
Annual Report 2015 CONTENTS / 427
Prole To Our Stakeholders Casio's Strength Special Features Financial Highlights
Special Feature Ⅰ: Timepieces
Casio has created the world’s first hybrid solar timepiece that
receives both GPS signals and radio wave time-calibration
signals. It can receive time-calibration signals from any of six
transmission stations worldwide, and can receive position and
time data transmissions from GPS satellites. While retaining the
convenience and reliability of radio-controlled solar timepieces,
this watch not only determines the local time zone but also
determines whether it is on summer time when acquiring GPS
satellite information, keeping accurate time worldwide. In short, it
provides the precise time anywhere with the press of a button.
We currently offer these timepieces in the G-SHOCK and
OCEANUS brands.
Casio has also launched EDIFICE, a Bluetooth® SMART-enabled
watch that links with smartphones. This allows the wearer to use a
smartphone app that simplifies setting time in 300 cities around
the world. EDIFICE can also simultaneously display different times
in two cities, which differentiates it from typical analog watches.
We will promote these flagship models at international hub
airports and in inflight magazines to appeal to globetrotting
businesspeople. We will further increase sales and profitability in
the timepiece business by expanding sales of high-end products.
Expand the Timepiece Business with High-End Products
GPS HYBRID WAVE CEPTOR
SMARTPHONE LINK
(Bluetooth® SMART)