Audiovox 2001 Annual Report Download - page 13

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Our Philosophy
Our core business objective is to increase our earnings by capitalizing on emerging technology opportunities and
increasing our penetration in global markets. Our business strategy is to leverage our ability to source product
and our marketing flexibility to capitalize on consumer trends. We believe that focusing on high demand, high
growth niche products results in better profit margins and growth potential for our electronics business.
Our Products
Mobile Electronics
Autosound
A complete line of autosound products that include, CD players and Changers, Cassette Radios, Amplifiers,
Equalizers and Speakers. Our newest products include Satellite radio receivers in both the XM and Sirius formats.
Vehicle Security
Our security line offers the consumer a combination of security, personal safety and convenience. Products range
from simple keyless entry upgrades to extended range remote starters and our newest product, Pursuitrak, which
gives the consumer a total communications control package.
Mobile Video
The most complete line in the industry helps secure our 39% market share in mobile video. We have the broadest
line of screen sizes, brand new DVD drop downs, control systems designed to allow multiple video sources and a full
range of portable video.
Consumer Electronics
Two-Way Radios
Our two-way radio program includes, FRS, GMRS and GMRS/GPS radios and base stations. In 2002 we will intro-
duce a first to market 7 mile range GMRS.
Home & Portable Stereo
In addition to boom boxes, personal stereos and MP-3 players, the 2002 line includes home theater systems and
our latest products, flat-screen TV’s for the home.
DVD
Audiovox has one of the hottest lines of portable DVD available today. Our products are featured in some of the
country’s most respected retailers.
Our Commitment to Quality
Audiovox has always backed our new product ventures with a commitment to quality. ISO and QS 9001 registered
since 1995, we continue to expand on that commitment. In February 2002, we received a FORD Q1 Registration
which we believe further demonstrates our belief that future growth will depend on quality products and complete
engineering and logistical support.
“ We approach fiscal 2002 with optimism but are ever mindful of the fragile nature of the expected
economic recovery. Our programs are in place and with a modest improvement in the economy, we
believe that we are well positioned for another strong year.”
11 Audiovox 2001 Annual Report