Abbott Laboratories 2015 Annual Report Download - page 20

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In China, retail sales will be key to our
continued success
2015 BUSINESS HIGHLIGHTS
• Launched Similac Non-GMO formula in the U.S.
• Launched Eleva Organic, the first organic
infant formula product in China
• Launched Similac QINTI premium infant
formula in China
Continued to build our Adult Nutrition business
in China with the launch of Ensure Red Date and
Wheat flavors
Launched a reformulated version of EAS Myoplex, our
trusted brand of specialty nutrition products designed
to help athletes train harder and smarter
Launched seasonal ZonePerfect bars in the U.S.
Opened pilot plant in Singapore to more
rapidly and eectively address regional preferences
TARGETED STRATEGIES IN CHINA
At Abbott, we develop science-
based nutrition products to
help make every stage of life a
healthy one.
We oer trusted brands like
Similac infant formula and the
complete nutrition of PediaSure,
for children, and Ensure, for
adults. We support the unique
nutrition needs of people
with chronic conditions, with
products like Glucerna, for
people with diabetes and Nepro,
for dialysis patients.
ABBOTT 2015 ANNUAL REPORT
18
UNIQUELY
BALANCED
FOR
GROWTH
NUTRITION
2015 Business Review