AMD 2015 Annual Report Download - page 3

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In 2016 we are introducing our first wave of revolutionary new products to re-establish AMD as a high-performance design leader, including:
• Our “Polaris” GPU architecture, which combines significant architectural enhancements and 14nm FinFET manufacturing technology to deliver double
the performance-per-watt of our current GPU offerings. We will also continue fostering the development of an open source software ecosystem as we
introduce tools to ensure that consumers and programmers get the best possible visual experiences by choosing AMD graphics.
• Our first new grounds-up, x86 CPU core in more than five years, codenamed “Zen.” “Zen” is on track to deliver an unprecedented 40 percent
generational increase in instructions per clock, strengthening our competitive positioning across the entire computing market. Our first “Zen”-based
offerings will target the high-end desktop PC market, followed by a strong return to the datacenter market in 2017 with a “Zen”-based server CPU
and the introduction of “Zen”-based APUs for high-performance notebooks. Customer interest is strong based on the value proposition and dramatic
performance improvements of the products as well as the long-term roadmap we have developed to address the needs of the computing markets
over the coming years.
• Higher-performance embedded offerings capable of driving margin-accretive revenue growth across a targeted set of markets including medical
imaging devices, digital signage, thin clients, networking and communications, and storage.
• New semi-custom designs that leverage our strong IP and system integration capabilities.
COMPLETING OUR TRANSITION
2015 was a period of intense innovation for AMD as we reinvigorated the company by sharpening our focus on building great products and making key
investments in core technologies. We enter 2016 with our strongest multi-generational product roadmap in more than a decade intended to establish
AMD as the high-performance leader for gaming, immersive platforms, and the datacenter.
I want to thank the AMD employees around the world who contributed to our progress and remain committed to our shared passion to win in everything
we do. Together, we have built a solid foundation for a bolder AMD. I am confident that we are on a path to realize our full potential through sustained
innovation and deep partnerships with our strategic customers as we create products and solutions capable of not only re-shaping the industry but
changing the world.
Dr. Lisa Su
President and Chief Executive Officer
AMD powers everything from the Microsoft® Xbox One™ and the Sony PlayStation 4 to
powerful desktops and Windows 10®-based laptops, 5K iMacs, the Mac Pro and beyond.
The world’s top companies trust AMD.