US Bank 2003 Annual Report Download - page 14

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U.S. Bancorp has a very attractive growth franchise. Our core
regional businesses operate in our 24-state footprint and benefit from the geographic
density of our banking locations and franchise support in terms of cross-sell, cross-
servicing and back-office support. Our top-performing regional businesses, combined
with our specialized national-scale businesses, create a diversified and advantaged
revenue mix of both spread and fee income from discrete sources. With challenge,
opportunity, risk and reward spread across all geographic markets and a wide range
of customer and business segments, we are positioned to capitalize on a recovering
economy, while tolerating individual market or industry weaknesses.
U.S. Bancorp serves multiple customer segments
in our 24-state footprint through a broad, attractive
business mix with scale, resulting in competitive
advantages, operating economies, reduced risk,
diversified revenue streams and a wide range
of ways to satisfy every customer.
attractive
business mix
Martin L. Mathews
President, CEO & Co-Founder
Mathews-Dickey Boys’ & Girls’ Club
St. Louis, MO
endowment management
skills and understanding of our
investment objectives are an
Their expert
a trusted advi
to our organization.
Private Client Group is
U.S. Bank’s
invaluable asset
to our ongoing programs.
The sports, educational and cultural
programs of the Mathews-Dickey
Boys’ & Girls’ Club in St. Louis instill
“The Three R’s: Respect, Restraint &
Responsibility” within more than 40,000
deserving young men and women each
year. In 1982, President Ronald Reagan
recognized the Club’s neighbor-helping-
neighbor concept by declaring it a
model for the country. Numerous
other government, media, sports and
civic luminaries have applauded the
44-year-old organization’s impact in
keeping more than one million youth
on the fields, in the classroom and off
the streets. We’ve enjoyed a successful
relationship with Mathews-Dickey, a
long-time client of the U.S. Bank Private
Client Group. We are proud to manage
the Endowment Fund for Mathews-
Dickey to support its youth-enrichment
programs for years to come.
sor