The Gap 2010 Annual Report Download - page 23

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Part II
Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer
Purchases of Equity Securities.
The principal market on which our stock is traded is the New York Stock Exchange. The number of holders of record
of our stock as of March 15, 2011 was 8,644. The table below sets forth the market prices and dividends declared and
paid for each of the fiscal quarters in fiscal 2010 and fiscal 2009.
Market Prices Dividends Declared
and Paid
Fiscal Year 2010 Fiscal Year 2009 Fiscal Year
High Low High Low 2010 2009
1st Quarter ........................................... $26.34 $19.02 $15.83 $ 9.56 $0.100 $0.085
2nd Quarter .......................................... $26.04 $17.45 $18.76 $14.65 $0.100 $0.085
3rd Quarter ........................................... $20.09 $16.62 $23.36 $16.23 $0.100 $0.085
4th Quarter .......................................... $22.51 $18.89 $23.15 $18.64 $0.100 $0.085
$ 0.40 $ 0.34
Stock Performance Graph
The graph below compares the percentage changes in our cumulative total stockholder return on our common
stock for the five-year period ended January 29, 2011, with (i) the cumulative total return of the Dow Jones
U.S. Retail Apparel Index and (ii) the S&P 500 Index. The total stockholder return for our common stock assumes
quarterly reinvestment of dividends.
TOTAL RETURN TO STOCKHOLDERS
(Assumes $100 investment on 1/28/2006)
1/28/2006 2/3/2007 2/2/2008 1/31/2009 1/30/2010 1/29/2011
$0
$20
$40
$60
$80
$100
$120
$140
The Gap, Inc. S&P 500 Dow Jones US Apparel Retailers
16 Gap Inc. Form 10-K