Ford 2004 Annual Report Download - page 2

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C O N T E N T S
1 Operating Highlights
2 Foreword: Introduction
4 Forward: Message from the Chairman
8 Forecast: Our growing presence in world markets
10 Forty: Products are key to our strength
12 Forefront: Staying competitive using flexible manufacturing
14 Foresight: Technology helps our products and the environment
16 Foremost: We are proud of our global family
18 William Clay Ford named Director Emeritus
19 Board of Directors and Executives
21 Financial Results
96 Shareholder Information
97 A Global Overview of our company
A B O U T T H I S C O M P A N Y
Ford Motor Company, a global automotive industry leader based
in Dearborn, Mich., manufactures and distributes automobiles
in 200 markets across six continents. With about 325,000
employees worldwide, our core and affiliated automotive brands
include Aston Martin, Ford, Jaguar, Land Rover, Lincoln, Mazda,
Mercury and Volvo. Our automotive-related services include Ford
Motor Credit Company, Genuine Parts & Service and Hertz.
A B O U T T H I S R E P O R T
At Ford Motor Company, we are moving forward with confidence
and purpose as we strengthen the foundation of our business
today to meet the challenges of tomorrow. Our 2004 Annual
Report to Shareholders tells of the exciting products, growing
markets and innovative technologies – backed by a talented global
workforce – that are helping us plot a course toward the future.
F O R W A R D
Ford Motor Company / 2004 Annual Report
F O R W A R D
Ford Motor Company / 2004 Annual Report
W W W . F O R D . C O M
Ford Motor Company • One American Road • Dearborn, Michigan 48126