Avid 1997 Annual Report Download - page 2

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Please find page 2 of the 1997 Avid annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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mission
accomplishments
To provide the most powerful digital content
creation tools to entertain and inform the world.
1997
goals
| Enhance shareholder value.
| Continue to grow our business. Expand our presence in existing markets
by enhancing existing products and target new markets by introducing new
innovative products.
| Satisfy customer needs by developing multi-platform products through
internal development, joint development with third parties or acquisition.
| Continue our initiatives to enhance our competitiveness by providing
products that are: multi-platform, work group and work flow oriented,
open standard, and audio and effects integrated.
goals
| Returned to profitability with record
revenues and earnings.
| Generated significant cash from
operations and continued to strengthen
our balance sheet.
| Introduced several new products,
which helped us maintain our
leadership position in the industry
and provided entry into new markets.
| Realigned our business to create a
more market-focused organizational
structure.
| Continued the shift in our sales
model to emphasize the indirect sales
channels.
| Entered into strategic alliances with
both Intel and Matsushita to support
our development plans.
| Celebrated a decade of leadership in
the digital film and television industry.
Avid’s Executive Team, standing l to r:
Christine Mann, Director, Corporate Communications;
Judy Oppenheim, Sr. VP, H.R. + Corporate Services;
Dave Froker, Sr. VP + GM, Digidesign;
Jean Proulx, Sr. VP + GM, Professional Products;
David Olson, Sr. VP + GM, Digital News Prouction;
Cliff Jenks, Exec. VP + GM, Editing + Effects;
Bill Flaherty, Sr. VP, Finance + CFO;
Bill Miller, CEO + Chairman of the Board;
seated l to r: Ned Hazen, Sr. VP + GM,
Office + Consumer Products;
Rose O’Donnell, Sr. VP, Technical Strategies.
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